A Blog by Any Other Name...

A Blog by Any Other Name...: "Strauss writes that blogs can strengthen relationships, build brands, improve customer service, bump up your search engine rankings and most importantly, make money: 'You could sell ad space next to your blog. You could tap into affiliate programs and get paid for that. For instance, you could post an ad provided by Amazon.com or Lands' End affiliate programs and receive a commission every time readers click that ad. You could use Google Adsense. This is a service that automatically posts ads next to blogs and for every click on those 'Ads Provided by Google,' a small amount of money is paid to you.'"